Washington DC, October 26, 2006...The Center for Ethics in Free Enterprise, a non-profit division
of the online university builders, Global Academy Online, Inc., has launched its ‘Four-Point Community Character &
Ethics' development program. Based on CEFE’s nine building blocks of character, the program is offered nationwide
and internationally by CEFE Fellows who are Certified Applied Ethicists. The nine building blocks include truthfulness, respect,
responsibility, fairness, caring, citizenship, courage, commitment and faith.
The “Four Point” evolved,
according to LaFonda Oliver, spokeswoman for CEFE, as a result of grant support for Professor Fred DiUlus, the Executive Director
of CEFE, and local educators in New Mexico from US Senator Pete Domenici’s Office. Earmarked for the development of
character and ethics training of professional educators to pass down to their students and share with their community, it
was the beneficiary of another program previously put in place by DiUlus and his cohorts. The New Mexico model and the evolution
of the “Four Point” program, states Oliver, was greatly influenced by the dedication and commitment of several
community leaders in Jacksonville, Florida.
The Florida leaders, Oliver notes, eventually included over a hundred
civic leaders from all walks of life led by a steering committee that included DiUlus, who, at the time, taught ethics and
entrepreneurship at the University of North Florida. Others on that pioneering steering committee were the late community
social activist Howard Sweet, the former president of the Jacksonville City Council, Councilwoman Ginger Soud, Superior Court
Judge Brad Stetson, and Chairman and catalyst of the Committee, Jacksonville businessman, Bill Gay, Jr. “Our effort
from the beginning” states DiUlus, “was to create and install effective and meaningful character and integrity
training, not only among educators, but among the community’s leadership, their associates, co-workers and citizens
at large.”
“The Four Point is described by our CEFE Fellows,” states Oliver, “as one that
is organic and evolved from these highly successful community undertakings over the past decade.” DiUlus refers to it
as “a continuous cycle of character and ethics improvement.” The CEFE Fellows are themselves trained to provide
the ethical blueprint for a community’s ethical activism, a point made on the CEFE website when it describes the program
as giving community leaders and educators the opportunity to “adopt and adapt a community wide character and ethics
program that has teeth, clout, and long term staying power.” Ms. Oliver points out, “The Four-Point is easily
adaptable to any organization, anywhere in the world.”
When asked why such a program is necessary today,
DiUlus points to CEFE’s own exhaustive research that supports the results originally uncovered by the US Department
of Labor. “There is and continues to be serious gaps in ethics and values training among today’s global work force.
CEFE’s Four-Point program” he goes on to say, “ignites personal and community character and ethics education.”
The “Four Point” program is conducted for ten or more participants over an extended weekend.